BHARAT BRAND AMBASSADOR CERTIFICATION COURSE
Bhaskaracharya Innovation and Life Skills Centre in collaboration with Bharath Gyan is launching the “BHARAT BRAND AMBASSADOR CERTIFICATION” on-line course for students, Teachers, Alumni, Parents of SRDF Vivekananda Vidyalaya, Chromepet.
This course program is intended to shape every participant into a Brand Ambassador of India. At the end of this course the participant will learn about how India has been a global brand for many millennia and will be able to understand and articulate the strengths of India to any audience.
It is a 4 Level course program on how Bharat i.e. India was a brand of her own, leading the world. It is a course that will help understand India’s strengths to reposition her as a brand in future. Each of these 4 levels delves on different aspects of the land and its brand.
Bharat for spices, was synonymous with Bharat.
Indigo for dye and Indienne for cloth, were synonymous with India.
Muhannad in Arabic and Ondanique in Latin, for steel, were synonymous with Hind.
Bharat, India, Hind stood for exotic products.
What all did India manufacture?
How did they reach the world?
Here is the “Made In India” story.
LEVEL 2 - ROOTS IN INDIA
Knowledge comes to be only when it is “known”.
Knowledge gets to live, only when it is shared.
India’s name “Bharat” means, “to relish knowledge”.
India knew knowledge.
India knew to relish and share knowledge.
So, what did this Bharat, i.e. India, share with the world?
Get to know the knowledge and practices, which have their “Roots in India”
LEVEL 3 - UNIQUE TO INDIA
What sets an Indian apart?
What is unique to India?
What are the icons of India?
What are the signs that one is in India?
Is there a science to these signs?
Or are they just designs?
What? Why? When? & Where? Of that which is Unique to India!
LEVEL 4 - LEADS FROM INDIA
When you inspire, set trends and create opinion, you become a brand, a leader.
India is a land that had not one, but many brands, which the world had craved for, was inspired by, had followed, had
looked up to. The essence of the overall brand called “Bharat”, was “to lead”.
What were the leads that Bharat had offered to the world?
Making sense of the essence of Brand Bharat, with “Leads From India”